We used location data to inform our analysis of people talking about the 2017 solar eclipse. We found that a top trending conversation amongst this audience was astrological signs, and we can tell from their top engaged influencers and most targeted venues that they are highly interested in spirituality and wellness.
In honor of National Book Lovers Day, we analyzed writers, authors and avid readers in LA. From their top engaged accounts and brands, we can see that they are interested in both comedy and traditional acting/writing (likely due to LAs large film and TV writing community). They skew 30-40 and overindex for African American and
In honor of the recent passing of National Tequila Day, we analyzed everyone in NYC that is interested in Tequila to get a deeper look into who they are, who they engage with, and what they talk about. Have a look below! You’ll see that they skew female, engage with Casa Dragones over all other
In the throws of baseball season? See how the fans of our two favorite teams stack up to one another below! We analyzed the 2017 home games so far at each team’s stadium to get deeper insights on both audiences.
In honor of national ice cream day, we took a look at all Millennials going to ice cream shops in LA. Using a comparison to the general LA population, we pulled out a few demographic and psychographic stats, as well as the top Ice Cream shops where you can find these Millennials, and the top